Fab Marketing Blog

Branding Identity

Branding Identity

𝐁𝐫𝐚𝐧𝐝𝐒𝐧𝐠 𝐈𝐧𝐝𝐞𝐧𝐭𝐒𝐭𝐲

There's a lot of talk going on about branding, but what exactly is your brand and how do you use it to help you reach more people and market your products or services?

Your brand identity is the core of your marketing, the central theme around your products and services.

Brand identity is not your Logo or your Company Name, unless of course you are Microsoft or the Yellow Pages online directory.

For people to come and hire you, or buy from you in droves, your brand needs to be crystal clear, attractive, exciting and powerful. In fact your brand needs to...

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Let's chat shall we? Multiple income streams...let's get into it!
You may or may not be familiar with the stocks, but if you were investing in the stock market, you would diversify your portfolio. It makes sense, that way, if a stock falls, you dont lose everything.
Well, the same logic applies to online businesses. You dont want to keep all of your eggs in one basket.

What happens if people stop visiting your website for a week, which happens to be your only source of income?...

34 Fab Social Media Tips

34 Fab Social Media Tips

34 Fab Social Media Tips

1.What’s your social media goal? If you don’t know where you want to go, it’s pretty hard to get there.

2.Promote your most popular posts – and that goes for blog posts as well as social media posts.

3 If you hate tracking, at least track with Facebook Insights. It’ll show you a lot about your Page progress.

4.How do you get the conversation going on social media?

5.Try humor and controversy. They’re very powerful.
Social media is a powerful thing, but never mistake fooling around with being...

SEO vs Social Media Marketing

SEO vs Social Media Marketing

π’π„πŽ 𝐯𝐬. π’π¨πœπ’πšπ₯ 𝐌𝐞𝐝𝐒𝐚 𝐌𝐚𝐫𝐀𝐞𝐭𝐒𝐧𝐠 - π–π‘π’πœπ‘ 𝐒𝐬 𝐁𝐞𝐭𝐭𝐞𝐫?

With online marketing, there’s a debate raging among experts over which strategy is best to grow your business.

Would SEO or social media marketing be the better option?

Often, businesses will hire an SEO expert or agency to increase their visibility in the search engines without even thinking about social media and the traffic that it can bring to their business.

Similarly, there are those who focus their attention entirely on building a social media following without spending any time on SEO.

Let’s compare both strategies to see which option is best.

Targeting an Audience

To bring in...

Internet Marketing

Internet marketing is the new face of marketing strategy. It is phenomenon taking place everywhere these days. However doing marketing online is not all about just having a website. Of course this is the first step towards internet marketing online, but there are numerous other elements to this. In this age of mounting competition, it is imperative to have a web presence to sell your goods and services. Internet marketing online is one of the paramount techniques for you to optimize your website.

Literally internet marketing means buying, selling and advertising of goods and services in the internet. A recent...